Tomorrow and Wednesday I will be doing a presentation/workship for the International Internet Marketing Association (IIMA) with Tris Hussey on Blogging.

The first night we’re focusing on Blogging 101 - what is blogging, why should businesses participate, and the basics of getting a blog up and running.

The second night we go into more of a Q & A period on Advanced Blogging, for people who know what a blog is and may already have one. This includes some of the more advanced uses of blogging, and how you can tap them for more. We have some demos planned, like understanding metrics and getting custom feeds. More or less we expect to get a lot of business application questions, and that’s great.

Both nights are really hands on. We have a computer lab, some slides, and are ready to dive into some great demos. Should be very interesting. Not enough events of this type are put on.

I’m looking forward to presenting everything and meeting some new people. The second event is sold out, and the first one almost booked up, which is great news! It’s a cool turnaround from last year, when I first presented with Tris, and Roland of Bryght, on blogging for business, and really started to break into blogging.

At that time I was still in the corporate world doing marketing, and a blog, and not long after that I broke off into what I do now. So, it’s cool to turn around a whole year and see what I’ve accomplished, what’s happened in the blogging world, and where my confidence and understanding now are.

So, we’ll probably be posting our slides online after the event. I think some Vancouver guys might be event blogging it too, so we’ll have to wait and see.